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Hormona is the world’s first hormonal health tracking app, to support women from their first period to their last. We’ve been on a mission to revolutionize and shape the future of hormonal healthcare for women since 2021, and we’re nowhere near finished.
Hormona was founded in 2020, by Karolina Lofqvist and Jasmine Tagesson, after Karolina’s personal experience of frustration and despair in seeking answers to her hormone-related health problems.
Losing her wellbeing and struggling with debilitating symptoms, she sought help from multiple doctors, even traveling overseas. She was told to take antidepressants and stop working as a high-performance professional as if these were the only possible solutions.
Receiving a diagnosis of an underactive thyroid and hormonal imbalances allowed Karolina to address and improve her health. It opened her eyes to the impact that our ever-changing bodies and hormones can have on our physical and mental wellbeing.
That’s why Hormona was born – to empower women to take control of their hormonal health and better understand their bodies.
Our mission is to be the first global hormonal health app, helping women all over the world better understand their bodies, hormones, and health issues. That means always striving to improve our amazing app, adding new, exclusive features, and, of course, officially launching the Hormona testing kits.
And along the way, we’re also going to start closing the gender data gap, that exists in medicine to help make sure that women’s health is given equal weight to men’s and improve health outcomes for women all over the planet.
Our UK headquarters is based in London, UK, and our EU headquarters is located in Stockholm, Sweden. However, our team works remotely from all over the world, including the UK, Sweden, Finland, Kosovo, Ireland, Belarus, Spain, and San Diego in the USA. Our app is live globally and available for download in both the iOS and GooglePlay Appstores.
You can contact us anytime at hello@hormona.io if you need any assistance, and we try our very best to reply within 48 hours.
The app is available worldwide in Swedish and English. You can download it via AppStore and Google Play.
Creating an account is super easy!
Once you’ve downloaded the Hormona app from the iOS or Google Play Stores, open the app and follow the introductory steps. You must, though, read and accept both our Terms and Conditions and our Privacy Policy before creating an account – your data security is important to us.
Then simply add your email address and create a password. We’ll send you an email to verify your address, and once you’ve clicked, your account is activated! All you have to do then is decide whether to stay with Hormona Freemium, our free-to-use version, or to opt-in to Hormona+ for exclusive features and benefits.
Our smartphone app is compatible with iPhones running iOS 13.4 or higher, and Android Smartphones running version 6 and above.
If you purchase a subscription, all payments are processed either by the App Store, or Google Play, who take full responsibility for payment security. Hormona doesn’t store any credit card information.
That’s easy! Simply open the app and go to profile settings via the three dots in the top right-hand corner of the home screen. Then, click “Language,” select “English” or “Swedish” and you’re done!
Using an exclusive algorithm, your cycle predictions are rooted in the averages in your last 6 tracked cycles. And although symptom predictions are a Hormona+ feature, they’re also based on your previously logged symptoms, which help us to predict what, if any symptoms, you’ll see in the next 7 days.
You sure can! Once you’re in the app, tap “Tracking,” which is the middle icon at the bottom of your screen, then hit “Customize my daily tracking.” From here, you can toggle the categories, including physical, vaginal, mental, and sex, to view each symptom, as well as add or hide them from your customized page. Once you’ve selected your symptoms, tap “<” on the top left-hand side of the sreen and your customized tracking page will appear! You can always add or remove symptoms at any time, by tapping “Customize my daily tracking” at the bottom of the tracking screen.
In a word, yes! Your predictions are based purely on the information you put into the app. We don’t make assumptions about anyone’s cycle, as no two women are the same. So, tracking every day helps us to make more accurate, meaningful predictions.
Generally speaking, the Hormona app supports cycle lengths of 21-38 days. However, even if your cycle is shorter or longer, there’s still tons of stuff that’s useful, but you’ll still see content aimed at regular cycles. We are, though, currently working on a mode specifically designed for users with irregular cycles.
Anyone with a natural cycle can use the app, and get a lot out of it. But if your cycle is irregular, your experience will differ from users with regular cycles. That’s because your hormones may not follow the hormonal ups and downs of a regular cycle, so the content you see, including the graph showing hormonal fluctuations on the main screen, won’t accurately reflect what’s happening in your cycle. We, are, though currently working on a mode designed specifically for users with irregular cycles.
As the app will know when your period should have arrived, we don’t have a specific way to log that it was late. You can, though, use the notes in your tracking section to mark the day you expected it to start. When your period does start, you can log it as normal, and the app will autimatically adjust to your new cycle length. If, however, your period hasn’t arrived within 3 months, then it’s officially considered missed, and it’s time to have a chat with your doctor, as they’re best placed to rule out any underlying issues that may be contributing.
Hormona+ gives you unlimited access to all of the incredible features in the app including:
You can subscribe to Hormona+ monthly or yearly, and the prices differ depending on where in the world you are based. Check AppStore or Google Play for pricing.
If your app is on an Apple device:
Alternatively, if your phone is running an ANDROID operating system:
Additionally, you will receive an email from Google Play confirming the cancellation.
If you purchase a subscription, all payments are processed either by the App Store, or Google Play, who take full responsibility for payment security. Hormona doesn’t store any credit card information.
Partner emails are just one of the benefits of Hormona+. Adding their email address to the app means they’ll get regular updates about your cycle stage, and how best to support you during that phase. And you can add or change their address anytime. Simply head to your profile settings via the three dots in the top right-hand corner of your home screen. Then tap “Profile Settings,” followed by “Your Partner’s Email,” where you can also add their name or nickname. You can then select if you’d like your partner to receive our emails by toggling the Yes/No button below.
Our Wellness programs are designed to help address some of the more common issues we all experience, from Acne and PMS to Sleep disturbance and coming off the Pill. They all take a long-term approach, utilizing small diet and lifestyle changes that build to big results. The programs were designed by experts and tested by Team Hormona, so we know they’re amazing!
Our recipes are created by Hormona’s very own Nutritionist, who ensures that, first and foremost, each macronutrient necessary for your wellbeing is present in everything.
They include protein, fat and carbohydrates, and a having healthy balance helps to stabilize your blood sugar levels, which in turn supports your hormones.
Next up: Micronutrients, which include minerals, vitamins and phytonutrients, like antioxidants. And we cram those nutrients into our recipes by including lean protein, and colorful fruits and veggies, alongside herbs and spices.
But we also tailor those nutrients to each cycle phase. For instance, recipes for your menstrual phase may be higher in iron and Vitamin C to compensate for blood loss during your period, while Luteal phase recipes might have more magnesium or B vitamins to reduce PMS symptoms.
We have menu plans that cover all three major meals for each phase, as well as hormone-healthy snack recipes from our guest collaborators. And all our recipes have options for any dietary preference, whether you’re plant-based, vegetarian, pescatarian or omnivore, we’ve got food for you!
Our recipes are created by Hormona’s very own Nutritionist, who ensures that, first and foremost, each macronutrient necessary for your wellbeing is present in everything.
They include protein, fat and carbohydrates, and a having healthy balance helps to stabilize your blood sugar levels, which in turn supports your hormones.
Next up: Micronutrients, which include minerals, vitamins and phytonutrients, like antioxidants. And we cram those nutrients into our recipes by including lean protein, and colorful fruits and veggies, alongside herbs and spices.
But we also tailor those nutrients to each cycle phase. For instance, recipes for your menstrual phase may be higher in iron and Vitamin C to compensate for blood loss during your period, while Luteal phase recipes might have more magnesium or B vitamins to reduce PMS symptoms.
We have menu plans that cover all three major meals for each phase, as well as hormone-healthy snack recipes from our guest collaborators. And all our recipes have options for any dietary preference, whether you’re plant-based, vegetarian, pescatarian or omnivore, we’ve got food for you!
The Menstrual cycle is the process through which a woman’s body prepares for possible conception. It involves the growth and release of an egg from the ovaries, and the thickening of the uterine lining to support a fertilized egg. If conception does not occur, the lining is shed through menstruation. The typical cycle length is around 21-38 days but can vary from person to person.
During the Menstrual cycle, events take place in the uterus and ovaries in parallel. But generally speaking, there are two distinct phases, the Follicular and Luteal, as well as two events, Ovulation, which takes place between the two phases, and Menstruation, which occurs during the first week of the Follicular phase.
Ovulation occurs when a mature egg is released from the ovary, ready to be fertilized by sperm. It generally happens around the mid-point of the Menstrual cycle and lasts around 24 hours.
Even a regular Menstrual cycle isn’t always precise and can vary in length. Minor fluctuations of around a week in the length are normal.
The most fertile days in your cycle are usually two days before, and the day of, ovulation. Since sperm can survive in the vagina for up to 5 days, your fertility window extends to approximately 6 days.
The Ovarian cycle spans both phases of the Menstrual cycle, and prepares the body for possible conception. During the Follicular phase, an egg matures inside a follicle, located in the ovary. During the Luteal phase, following Ovulation, that follicle becomes the corpus luteum, which produces hormones to prepare the uterus to house a fertilized egg.
The Uterine cycle is the process of thickening the uterus lining to support a fertilized egg and then shedding it if conception doesn’t occur. This happens in three phases. The first is the Menstrual phase, where the old lining is shed. Then there’s the proliferative phase when a new lining is made. That’s followed by the secretory phase, in which increased blood flow and nutrients help prepare the lining for a fertilized egg.
Your period is the beginning of a new cycle, as the old uterine lining is shed. At the same time, rising Estrogen levels encourage ovarian follicles to grow and compete to become the dominant egg released during Ovulation. This growth is why the stage is known as the Follicular phase.
The Menstrual cycle is the process through which a woman’s body prepares for possible conception. It involves the growth and release of an egg from the ovaries, and the thickening of the uterine lining to support a fertilized egg. If conception does not occur, the lining is shed through menstruation. The typical cycle length is around 21-38 days but can vary from person to person.
During the Menstrual cycle, events take place in the uterus and ovaries in parallel. But generally speaking, there are two distinct phases, the Follicular and Luteal, as well as two events, Ovulation, which takes place between the two phases, and Menstruation, which occurs during the first week of the Follicular phase.
Ovulation occurs when a mature egg is released from the ovary, ready to be fertilized by sperm. It generally happens around the mid-point of the Menstrual cycle and lasts around 24 hours.
Even a regular Menstrual cycle isn’t always precise and can vary in length. Minor fluctuations of around a week in the length are normal.
The most fertile days in your cycle are usually two days before, and the day of, ovulation. Since sperm can survive in the vagina for up to 5 days, your fertility window extends to approximately 6 days.
The Ovarian cycle spans both phases of the Menstrual cycle, and prepares the body for possible conception. During the Follicular phase, an egg matures inside a follicle, located in the ovary. During the Luteal phase, following Ovulation, that follicle becomes the corpus luteum, which produces hormones to prepare the uterus to house a fertilized egg.
The Uterine cycle is the process of thickening the uterus lining to support a fertilized egg and then shedding it if conception doesn’t occur. This happens in three phases. The first is the Menstrual phase, where the old lining is shed. Then there’s the proliferative phase when a new lining is made. That’s followed by the secretory phase, in which increased blood flow and nutrients help prepare the lining for a fertilized egg.
Your period is the beginning of a new cycle, as the old uterine lining is shed. At the same time, rising Estrogen levels encourage ovarian follicles to grow and compete to become the dominant egg released during Ovulation. This growth is why the stage is known as the Follicular phase.
The Menstrual cycle is the process through which a woman’s body prepares for possible conception. It involves the growth and release of an egg from the ovaries, and the thickening of the uterine lining to support a fertilized egg. If conception does not occur, the lining is shed through menstruation. The typical cycle length is around 21-38 days but can vary from person to person.
During the Menstrual cycle, events take place in the uterus and ovaries in parallel. But generally speaking, there are two distinct phases, the Follicular and Luteal, as well as two events, Ovulation, which takes place between the two phases, and Menstruation, which occurs during the first week of the Follicular phase.
Ovulation occurs when a mature egg is released from the ovary, ready to be fertilized by sperm. It generally happens around the mid-point of the Menstrual cycle and lasts around 24 hours.
Even a regular Menstrual cycle isn’t always precise and can vary in length. Minor fluctuations of around a week in the length are normal.
The most fertile days in your cycle are usually two days before, and the day of, ovulation. Since sperm can survive in the vagina for up to 5 days, your fertility window extends to approximately 6 days.
The Ovarian cycle spans both phases of the Menstrual cycle, and prepares the body for possible conception. During the Follicular phase, an egg matures inside a follicle, located in the ovary. During the Luteal phase, following Ovulation, that follicle becomes the corpus luteum, which produces hormones to prepare the uterus to house a fertilized egg.
The Uterine cycle is the process of thickening the uterus lining to support a fertilized egg and then shedding it if conception doesn’t occur. This happens in three phases. The first is the Menstrual phase, where the old lining is shed. Then there’s the proliferative phase when a new lining is made. That’s followed by the secretory phase, in which increased blood flow and nutrients help prepare the lining for a fertilized egg.
Your period is the beginning of a new cycle, as the old uterine lining is shed. At the same time, rising Estrogen levels encourage ovarian follicles to grow and compete to become the dominant egg released during Ovulation. This growth is why the stage is known as the Follicular phase.
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